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Explore all books in Business & Economics / Marketing / Research category

Handbook of Qualitative Research Methods in Marketing

Russell W. Belk

Business & Economics / Marketing / Research

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Applied Multivariate Statistical Analysis

Dean W. Wichern , Richard Arnold Johnson

Business & Economics / Marketing / Research

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Women of the Kakawin World

Marriage and Sexuality in the Indic Courts of Java and Bali

Helen Creese

Business & Economics / Marketing / Research

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Word of Mouse

The Marketing Power of Collaborative Filtering

John Riedl , Joseph Konstan

Business & Economics / Marketing / Research

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Asian Security Handbook

Terrorism and the New Security Environment

David G. Wiencek , James R. Lilley , William M. Carpenter

Business & Economics / Marketing / Research

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Quantitative Method-Breviary - SPSS

A problem-oriented reference for market researchers

Jens K. Perret

Business & Economics / Marketing / Research

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All Marketers are Liars

The Underground Classic That Explains How Marketing Really Works--and Why Authenticity Is the Best Marketing of All

Seth Godin

Business & Economics / Marketing / Research

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The Power of Belonging

A Marketing Strategy for Branding

Said Aghil Baaghil

Business & Economics / Marketing / Research

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The Tipping Point

How Little Things Can Make a Big Difference

Malcolm Gladwell

Business & Economics / Marketing / Research

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Quantitative Modelling In Marketing And Management (Second Edition)

Kun-huang Huarng , Luiz Moutinho

Business & Economics / Marketing / Research

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Asking Questions

The Definitive Guide to Questionnaire Design -- For Market Research, Political Polls, and Social and Health Questionnaires

Brian Wansink , Norman M. Bradburn , Seymour Sudman

Business & Economics / Marketing / Research

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Database Marketing

Analyzing and Managing Customers

Byung-Do Kim , Robert C. Blattberg , Scott A. Neslin

Business & Economics / Marketing / Research

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FMCG: The Power of Fast-Moving Consumer Goods

Greg Thain , John Bradley

Business & Economics / Marketing / Research

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Marketing Research

A Practical Approach

Bonita Kolb

Business & Economics / Marketing / Research

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The Internet as a Device for Market Research

Christopher Schroeder

Business & Economics / Marketing / Research

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