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WJEC Level 3 Unit 1 The UK Tourism Product eTextbook

Bob Holland

Education / Vocational

This eTextbook (digital download - not a printed book) provides an in-depth introduction to the United Kingdom as a tourism destination, examining the appeal of the destination and the structure of the UK tourism industry. Although the book is provided primarily for tutors and students following the WJEC/Eduqas Level 3 Applied Award and Diploma qualifications in tourism, it will be of use to students following similar Level 3 courses, such as BTEC and City & Guilds. 

The structure follows the Assessment Criteria for the Unit, namely:

1.1 Describe ways in which types of tourists can be classified

1.2 Explain the appeal of the UK as a tourism destination

2.1 Describe sectors of the UK tourism industry

2.2 Describe types of UK tourism destinations

2.3 Describe how different organisations market UK tourism

3.1 Evaluate the range of employment opportunities within the UK tourism industry

3.2 Describe skills, qualities and qualifications required to work in the UK tourism industry

3.3 Analyse employment trends within the UK tourism industry

4.1 Explain the importance of managing UK tourism destinations

4.2 Discuss factors which could impact on the future development of UK tourism destinations


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