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Why Smart People Make Big Money Mistakes--and how to Correct Them
Lessons from the New Science of Behavioral Economics
Gary Belsky , Thomas Gilovich
In this fascinating investigation of the ways we spend, invest, save, borrow, and waste money, Gary Belsky and Thomas Gilovich reveal the psychological causes -- the patterns of thinking and decision making -- of irrational behavior. Most important, they focus on the decisions we make every day and, using entertaining examples, provide invaluable tips on avoiding the financial faux pas that can cost thousands of dollars each year.
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