What to read after Revolution of the Modern Sports Fan?

Introduction. Eccentric Yet Conforming, Irrational Yet Predictable: Anatomy of the Hyper Mediated Sports Fan -- Unit 1. Antecedents and Outcomes of Fan Behavior. The Origins of Sport Fanship: Delineating Tipping Point Sports Identity Factors -- National Basketball Association (NBA) Social Platform Fan Desires: Attitudinal and Behavioral Intentions -- Shaping the Shield: Exploring the Impact of Fan Attachment and Consumption towards the Perception of the NFL Brand -- Loyalty and Locality: Contrasting Sport Fan Behaviors in the United States and China -- Unit 2. Media Impact on Building Fan Behavior. Resource Dependency Theory and Off-the-Field Behavior: An Analysis of Newspaper Coverage of the NFL's Ray Rice Saga -- The Power of Love: Sport Celebrity, Fandom and the Influence of Mental Health Disclosures on Reducing Stigma -- That's the Ticket...Trend: College Football Bowl Subdivision (FBS) Ticketing Shifts and Differences -- Fandom in the Twitter World: Sentiment Analyses of the FBS College Football National Championship -- Machine Learning Insights within Gender-Enacted Social Media Content: The Case of the 2019 FIFA Women's World Cup -- Unit 3. Fandom and the eSports Revolution. Understanding eSports 1: Are Video Game Competitions Sporting Events? Comparing 30 eSport and Traditional Sport Spectatorship Motivations -- Understanding eSports 2: Active Audiences, New Needs, and Comparisons of the Consumption Motivations of eSport and Traditional Sport Spectatorship -- Understanding eSports 3: Construction of the Motivational Scale for eSport Spectatorship Consumption.