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Business Communication Process and Product, Brief Edition, 7th Edition
Dana Loewy , Esther Griffin , Mary Ellen Guffey
Business Communication: Process and Product, Seventh Brief Canadian Edition, prepares students for a career in an increasingly digital and complex mobile, social, and global workplace. With new Canadian case studies, concept checks, examples, and references, this new edition’s content is even more relevant. Students are introduced to the various recursive steps (process) in creating effective business documents (product). Business Communication: Process and Product was developed to equip students with skills that will meet their future employers’ expectations, such as written and oral communication skills, critical thinking and analytical reasoning, and ethical decision making. Guffey, Loewy, Griffin: Your authoritative and trusted brand in Business Communication!
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