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Managing Business with Electronic Commerce: Issues and Trends

Issues and Trends

Gangopadhyay, Aryya

Business & Economics / E-Commerce / Internet Marketing

Because the field of electronic commerce has continued to expand so significantly in recent years, it has become necessary for businesses and organizations to address ways to develop successful business applications that aid in its effective utilization.

Managing Business with Electronic Commerce: Issues and Trends addresses this important need and is intended for students, practitioners, researchers and also a general audience with an interest in this innovative field.

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