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Making Creativity Practical
Innovation That Gets Results
Center for Creative Leadership (CCL) , Stanley S. Gryskiewicz , Sylvester Taylor
Work with the targeted innovation process consists of activities in five areas: stating the problem in a way that encourages creative problem solving, learning and understanding different problem-solving styles, learning and understanding creative pathways and their relationship to problem solving, generating ideas, and evaluating those ideas.
Targeted innovation reconciles creativity with management. Managers can use it to solve problems that meet their organization’s call for innovative answers to current challenges.
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