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Key Success Factors of SME Internationalisation
A Cross-Country Perspective
Noémie Dominguez , Ulrike Mayrhofer
The authors identify key factors that facilitate the international expansion of SMEs. They explain how SMEs can succeed in their development in both mature and emerging economies. Their findings are based on quantitative surveys and in-depth case studies, and the resulting recommendations are provided to help SME managers increase the performance of their international activities.
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