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Corporate Governance and the Timeliness of Change
Reorientation in 100 American Firms
Hugh D. Sherman , Rajeswarar S. Chaganti
In order for a firm to develop or sustain a competitive advantage, it must not only adapt correctly to environmental change, but also adapt quickly. This study examines the factors associated with the time a firm takes to initiate reorientation. The results of the research indicate that even in relatively large organizations, reorientations are not rare and occur routinely. Further, deterioration of a firm's financial condition tends to hasten its initiation of reorientation. However, the determinants of time taken to initiate reorientation differ in firms with relatively high prior performance and firms with relatively low prior performance.
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