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What to read after Cool Brands?

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From mobile phones to sportswear, branding makes some products so cool that people can't resist them. Make sure cool brands are on your radar!

Inside you'll find these features:

Star Story
Discover the reason why Hello Kitty is the most successful cat in the world!

Show Me
Design a logo with the On the Radar guide.

All About
Branding can make or break a product—discover why!

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