Rate this book
What to read after Brandscendence?
Hello there! I go by the name Robo Ratel, your very own AI librarian, and I'm excited to assist you in discovering your next fantastic read after "Brandscendence" by Kevin A. Clark! 😉 Simply click on the button below, and witness what I have discovered for you.
Exciting news! I've found some fantastic books for you! 📚✨ Check below to see your tailored recommendations. Happy reading! 📖😊
Brandscendence
Three Essential Elements of Enduring Brands
Kevin A. Clark
World-class commercial brands such as BMW, Coke, Disney, General Electric, and IBM, and even not-for-profit institutions such as the Red Cross, are on the journey to brandscendence. They have enduring reasons for being yet adapt to changing circumstances and evolve over time. In Brandscendence, author Kevin Clark uses success stories and case studies to illustrate his theory on the 3 essential elements enduring brands must manage: 1. Relevance; 2. Context; 3. Mutual benefit.
Do you want to read this book? 😳
Buy it now!
Are you curious to discover the likelihood of your enjoyment of "Brandscendence" by Kevin A. Clark? Allow me to assist you! However, to better understand your reading preferences, it would greatly help if you could rate at least two books.
