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Behavior Theory in Public Health Practice and Research
Bruce Simons-Morton , Marc Lodyga
Written by experienced behavioral scientists with substantial experience teaching public health students, Behavior Theory in Public Health Practice and Research, Second Edition offers a comprehensive study of health behavior theories that are the foundation of all health education and promotion programs. After presenting the rationale for behavioral science in public health practice, the text methodically describes each theory or set of related theories with ample examples and research that demonstrate how they are applied in public health practice.
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